Commemorating its 12th year at Luxe Pack New York, NEENAH Packaging released its new LookBook, a visual celebration of packaging by leading brands from around the world.
NEENAH Packaging’s LookBook speaks to packaging design innovation with oversized, full-color photographs of premium retail and gift packaging by leading global brands such as Jack Daniel’s, Samsung, and Amazon. The featured projects represent the close collaboration between NEENAH Packaging, 25 different brand teams, and multiple design, print, and manufacturing partners. The captivating close-ups, photographed in a deliberately spare style, showcase labels and boxes, shopping bags, and branded gift cards and gift card carriers.