---
title: Blog | Melissa DeMott
---

- [Careers](https://www.millcraft.com/careers/)
- [Sample Request](https://www.millcraft.com/sample-request/)
- Shop Now 
    - [MyMillcraft](https://shop.mymillcraft.com/)
    - [Beverage Solutions](https://www.packmybev.com/)

[![Millcraft](https://blog.millcraft.com/hubfs/raw_assets/public/M3%20Blog%20Template/images/logo1.png "Millcraft")](https://www.millcraft.com/)

Menu

- Solutions 
    - [Paper Solutions](https://www.millcraft.com/paper/)
    - [Wide Format Solutions](https://www.millcraft.com/wide-format-solutions/)
    - [Beverage Solutions](https://www.millcraft.com/beverage-solutions/)
    - [Apparel Solutions](https://www.millcraft.com/apparel-solutions/)
    - [Packaging Materials](https://www.millcraft.com/packaging-materials/)
    - [Packaging Equipment](https://www.millcraft.com/packaging-equipment/)
- About 
    - [About Millcraft](https://www.millcraft.com/about/)
    - [Careers](https://www.millcraft.com/careers/)
    - [Buy and give](https://www.millcraft.com/buy-and-give/)
    - [COVID 19](https://www.millcraft.com/covid-19/)
- Resources 
    - [Blog](https://blog.millcraft.com/)
    - [News](https://millcraft-6851799.hs-sites.com/blog/tag/news)
    - [Sample Request](https://www.millcraft.com/sample-request/)
    - [Safety Data Sheets](https://www.millcraft.com/safety-data-sheets/)
- [Contact](https://www.millcraft.com/contact/)

- Solutions
  
  
  
    - [Paper Solutions](https://www.millcraft.com/paper/)
    - [Wide Format Solutions](https://www.millcraft.com/wide-format-solutions/)
    - [Beverage Solutions](https://www.millcraft.com/beverage-solutions/)
    - [Apparel Solutions](https://www.millcraft.com/apparel-solutions/)
    - [Packaging Materials](https://www.millcraft.com/packaging-materials/)
    - [Packaging Equipment](https://www.millcraft.com/packaging-equipment/)
- About
  
  
  
    - [About Millcraft](https://www.millcraft.com/about/)
    - [Careers](https://www.millcraft.com/careers/)
    - [Buy and give](https://www.millcraft.com/buy-and-give/)
    - [COVID 19](https://www.millcraft.com/covid-19/)
- Resources
  
  
  
    - [Blog](https://blog.millcraft.com/)
    - [News](https://millcraft-6851799.hs-sites.com/blog/tag/news)
    - [Sample Request](https://www.millcraft.com/sample-request/)
    - [Safety Data Sheets](https://www.millcraft.com/safety-data-sheets/)
- [Contact](https://www.millcraft.com/contact/)

# Melissa DeMott

#### Topics

- [All](https://blog.millcraft.com)
- [Print Solutions](https://blog.millcraft.com/tag/print-solutions)
- [Design](https://blog.millcraft.com/tag/design)
- [Packaging Solutions](https://blog.millcraft.com/tag/packaging-solutions)
- [Wide Format Solutions](https://blog.millcraft.com/tag/wide-format-solutions)
- [Apparel Solutions](https://blog.millcraft.com/tag/apparel-solutions)
- [Beverage Solutions](https://blog.millcraft.com/tag/beverage-solutions)
- [News](https://blog.millcraft.com/tag/news)
- [Print Design](https://blog.millcraft.com/tag/print-design)
- [Buy & Give](https://blog.millcraft.com/tag/buy-give)
- [Sustainability](https://blog.millcraft.com/tag/sustainability)
- [Graphic Design](https://blog.millcraft.com/tag/graphic-design)
- [Knowledge](https://blog.millcraft.com/tag/knowledge)
- [Trends](https://blog.millcraft.com/tag/trends)
- [Topics](https://blog.millcraft.com/tag/topics)
- [Community](https://blog.millcraft.com/tag/community)
- [Food and Beverage](https://blog.millcraft.com/tag/food-and-beverage)
- [Restaurant Solutions](https://blog.millcraft.com/tag/restaurant-solutions)

## A Better Way to Measure up

 When an overseas vendor of measuring tapes could not meet the needs of a major garment retailer, Millcraft successfully sized up the challenge.

[Read More](https://blog.millcraft.com/2018/07/10/a-better-way-to-measure-up) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/MeasureUp.jpg)

## Make Your Direct Mail More Measurable

 Inspired design combined with just-right paper, coatings, varnishes, and printing techniques will capture your recipients’ attention.

[Read More](https://blog.millcraft.com/2018/07/10/make-your-direct-mail-more-measurable) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/DirectMail.jpg)

## An ‘Egg’-Cellent Partnership

 A team approach to solving packaging problems creates value for manufacturers.

[Read More](https://blog.millcraft.com/2018/05/16/an-egg-cellent-partnership) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/An-%E2%80%98Egg-Cellent-Partnership.jpg)

## What’s Under the Lid?

 Luxurious and eye-catching paper and packaging materials create a promotional sample that mirrors the car-buying experience.

[Read More](https://blog.millcraft.com/2018/05/16/whats-under-the-lid) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/Whats-Under-the-Lid.jpg)

## A Beginner’s Guide to Protective Packaging

 Help your customers reduce costs, avoid damaged goods, and improve their brand image.

[Read More](https://blog.millcraft.com/2017/12/05/beginners-guide-protective-packaging) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/shutterstock_625771727-1024x682.jpg)

## Great Ideas and Advice Are Free

 Millcraft’s Design & Solution Centers get you the creative results you want without blowing your budget.

[Read More](https://blog.millcraft.com/2017/11/02/great-ideas-advice-free) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/shutterstock_313402691-1024x682.jpg)

## How Do You Measure ROI of a Print Marketing Campaign?

 Try 3 simple strategies to monitor effectiveness.

[Read More](https://blog.millcraft.com/2017/10/23/measure-roi-print-marketing-campaign) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/shutterstock_428945149-1024x682.jpg)

## Warm Up to Cold Calls

 Research and preparation turn cold shoulders into hot prospects.

[Read More](https://blog.millcraft.com/2017/09/27/warm-cold-calls) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/shutterstock_436602982-1024x682.jpg)

## Wrap It up Right

 Close more sales with custom packaging.

[Read More](https://blog.millcraft.com/2017/08/23/wrap-it-up-right) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/shutterstock_614938277-1024x768.jpg)

## Exercise Your Brain

 Using pen and paper helps you flex your memory muscle.

[Read More](https://blog.millcraft.com/2017/07/25/exercise-your-brain) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/shutterstock_530293135-1024x682.jpg)

## 3 Tips for Tightening Your Supply Chain Belt

 Sales and operations planning (S&OP) helps you reduce waste and increase efficiency.

[Read More](https://blog.millcraft.com/2017/05/23/3-tips-tightening-supply-chain-belt) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/shutterstock_524327938-1024x682.jpg)

## Show vs. Tell: The Case for Mock-ups

 Test-drive your next printing or packaging job with a prototype from Millcraft’s Design and Solution Center.

[Read More](https://blog.millcraft.com/2017/03/20/show-vs-tell-case-mockups) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/Swatches-1024x658.png)

## eLynxx 101

 Easy-to-use software saves money and brings actionable insight to the print-buying process.

[Read More](https://blog.millcraft.com/2017/03/15/elynxx-101) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/ComputerHands-1024x658.png)

## When Copy Paper Is More than Copy Paper

 Millcraft’s Buy & Give program raises $94,000 for nine local charities.

[Read More](https://blog.millcraft.com/2017/02/21/copy-paper-copy-paper) 

![](https://blog.millcraft.com/hubfs/Imported_Blog_Media/Buy-and-give-1024x658.png)

#### Topics

- [Print Solutions](https://blog.millcraft.com/tag/print-solutions)
- [Packaging Solutions](https://blog.millcraft.com/tag/packaging-solutions)
- [Facility Solutions](https://blog.millcraft.com/tag/facility-solutions)
- [Beverage Solutions](https://blog.millcraft.com/tag/beverage-solutions)
- [Wide Format Solutions](https://blog.millcraft.com/tag/wide-format-solutions)
- [Apparel Solutions](https://blog.millcraft.com/tag/apparel-solutions)
- [Buy & Give](https://blog.millcraft.com/tag/buy-give)
- [Design](https://blog.millcraft.com/tag/design)
- [Events](https://blog.millcraft.com/tag/events)
- [News](https://blog.millcraft.com/tag/news)

- [LinkedIn](https://www.linkedin.com/company/118114?trk=tyah&trkInfo=clickedVertical%3Acompany%2CentityType%3AentityHistoryName%2CclickedEntityId%3Acompany_118114%2Cidx%3A0)
- [Twitter](https://twitter.com/millcraftpaper)
- [Facebook](https://www.facebook.com/MillcraftPaper/)
- [Instagram](https://www.instagram.com/millcraftpaper/)

---

- [Buy & Give Charity Program](https://www.millcraft.com/buy-and-give/)
- [Subscribe to our newsletter](https://www.millcraft.com/newsletter-sign-up/)
- [Memberships & Certifications](https://www.millcraft.com/membership-certifications/)
- [Safety Data Sheets (SDS)](https://www.millcraft.com/sds)
- [Terms and Conditions](http://www.millcraft.com/wp-content/uploads/2020/04/Millcraft_-Standard-Terms-and-Conditions.pdf)
- [COVID-19 Response](https://www.millcraft.com/covid-19/)
- [Personal Protective Equipment](https://www.millcraft.com/personal-protective-equipment/)

[800.860.2482](tel:1-800-860-2482)

© 2026 Millcraft. All Rights Reserved.