A Right Brain/Left Brain Approach to Producing Successful Print

The theory is people are either right-brain thinkers (creative) or left-brain thinkers (analytical). We require both halves of our brain to complete..

Behind the Design with Flourish

We sat down with Victoria Feiler, Art Director for Cleveland advertising and marketing agency Flourish. She takes us behind the design on their..

Millcraft Named Best Workplace Awardee in Best Workplace in the Americas 2020 Competition

Cleveland, Ohio, February 2020 – The Millcraft Paper Company has been awarded the Best Workplace designation in the 2020 Best Workplace in the..

Millcraft Recognized as a  2019 Best and Brightest Company to Work For®

Cleveland, Ohio, February 2020 The National Association for Business Resources has named The Millcraft Paper Company to its 2019 list of the Best and..

Cougar w/Purpose – Creating Meaningful Retail Brands

All great brands begin with purpose, it’s the driving force behind a company’s culture, mission and products. Creating a meaningful brand is critical..

Packaging Trends to Connect with Consumers

For brands in the retail space, staying on top of packaging trends and consumer behavior is imperative. Thanks to social media and technology in..

Project Spotlight – Western Reserve Academy Viewbook

When it comes to recruiting potential students, the competition among private schools to win the best and brightest applicants is intense. To..

Classic Blue – A Tried and True Hue for Pantone Color of the Year

Leave it to the color experts at Pantone to tap into our collective consciousness and deliver a steadfast shade for 2020. After a year of Living..

Gift Wrap for the Holidays – and All Year Long

With the holidays upon us, ‘tis the season to spread a little cheer. Yet with the short window between Thanksgiving and New Year’s, there’s not..

Mohawk Maker Quarterly – No. 16 Explores Concept of Community

The newest release of Mohawk Maker Quarterly No. 16 explores the concept of community. The piece dives into the topic, examining the ways in which..

Smart Brands Leverage Direct Mail to Deepen Connection

According to a recent study from the Inbox Report, 51% of the country suffers from email fatigue. And half of them stated they rarely, or never, even..

Unique Substrates for Digital Printing

One of the many advantages digital printing provides to the producer is the ability to choose from a wide range of digital substrates. With offset..

Neenah Promotion: Where Ideas Lead & Neenah Folding Board Swatch Book

Did you know that 72% of consumers agree that packaging design can influence their purchasing decision? If you’ve ever purchased a product and held..

The Wonders of Digital White Ink

When it comes to digital print technology, white ink capabilities aren’t exactly new. There are white ink capabilities for both dry toner and liquid..

Discover the Possibilities of Digital

As digital print continues to evolve, so do the available production capabilities on the market. Creatives have access to production techniques like..

Five Steps to Creating a Direct Mail Campaign that Delivers

Direct mail is a great way to get your product or service in front of customers. It can be a powerful channel for marketers looking to grow their..

QR Codes are Back – and Better Than Ever

QR codes are back and better than ever. When Apple added a native QR code reader as part of iOS 11, they eliminated the clunkiness associated with..

USPS Mobile Shopping Promotion

As mobile technology continues to transform how businesses interact with consumers, direct mail has proven to be an effective vehicle to bridge brick..

The Power of Premium – People & Partnerships

It’s no secret, we love what we do. We’re into our ninety-ninth year as an independent merchant to the print and design community. And one thing we..

Combining Direct Mail with Digital for Results that Deliver

Brands have more ways to connect with customers than ever before. While many marketers think digital first when it comes to reaching their target..

Neenah’s in the Neighborhood

Spring is show season for the print and design industry. Attending industry events is a great way to see and learn about all the new materials and..

Inside the Mind of a Designer: Rick Valicenti

Long Live Print – Columbus Paper, Packaging & Wide Format Show

Now in its fourth year, Long Live Print is the Millcraft Columbus Annual Paper, Packaging, and Wide Format Show. The event draws a crowd of 500..

Make with Mohawk and the Return of the Mohawk Show

This spring Mohawk announced their new Make with Mohawk Campaign as a way to inspire, encourage exploration and reward the great work being created..

The Naturals Portfolio

Neenah Revamps Environment & Royal Sundance Grades Neenah recently announced the refresh and re-release of ENVIRONMENT® and ROYAL SUNDANCE® Papers...

Verso Announces Reduction of Coated Free Sheet Capacity

What to consider regarding the closure of the Luke, MD paper mill. Earlier this month, Verso announced plans to close their mill in Luke Maryland,..

Nationwide Children’s Hospital Annual Report

At its most basic level, the annual report is a company’s yearly report to shareholders. It’s a vehicle for communicating its activities and finances..